(Senior) Business Development Manager

Responsibilities: Responsible for the KPIs on: Credit Card Interest Income, Card Installment sales volume, Interest Bearing AR balance and overall Credit Card AR balance; Develop and drive product strategies, promotion offers, product pricing, new initiatives for card lending products in order to meet company targets; Manage and continues to enhance various sales channels including inbound sales team, outbound sales team and digital channels; Drive digital initiatives, including system enhancem

Bank Of China (Hong Kong) Limited - Hong Kong - Full time

Salary: Competitive

Responsibilities:
  • Responsible for the KPIs on: Credit Card Interest Income, Card Installment sales volume, Interest Bearing AR balance and overall Credit Card AR balance;
  • Develop and drive product strategies, promotion offers, product pricing, new initiatives for card lending products in order to meet company targets;
  • Manage and continues to enhance various sales channels including inbound sales team, outbound sales team and digital channels;
  • Drive digital initiatives, including system enhancements, design eChannel specific incentive programs in order to increase the contribution of digital channels to overall business;
  • Monitor channel performance, marketing program effectiveness and keep abreast of market trends;
  • Conduct portfolio analysis and utilize big data in formulating customer segmentations to facilitate precise customer targeting;
  • Liaise with various department to optimize business growth
Requirements:
  • Degree holder or aboveï¼›
  • More than 3 years' experience in Banking / Finance is preferred (ideally in loan on card / unsecured lending) ï¼›
  • Good command of both written and spoken English and Chineseï¼›
  • Good at using English / Chinese Word Processing toolsï¼›
21000530
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