Marketing Manager - Investment Products, Banking

• Well-known Bank
• Excellent Exposure

About Our Client

Our client is a well-established bank in Hong Kong. Currently, they are looking for an experienced Marketing Manager to join their expanding team.

Job Description

• Develop and execute integrated marketing strategies and campaigns to enhance brand awareness and promote products and services across multiple channels, engaging wholesale and institutional investors.
• Collaborate closely with the Investment Team to create thought leadership content, including videos, articles, market commentaries, and LinkedIn posts.
• Develop and implement investor education materials to enhance clients' understanding of investment funds, ETFs, and related investment solutions.
• Manage corporate communications, social media platforms, and public relations initiatives for Hang Seng Investment.
• Create, maintain, and oversee a wide range of marketing collateral, including product brochures, presentation materials, website content, and digital assets.
• Plan and coordinate client events, conferences, seminars, and other engagement activities to strengthen relationships with existing clients and generate new business opportunities.
• Conduct market and competitor analysis to identify industry trends, competitive positioning, and emerging business opportunities.
• Support ad hoc projects and undertake additional responsibilities as assigned by the line manager from time to time.

The Successful Applicant

• Bachelor degree
• At least 4+ years of relevant experience
• Proven experience in developing and implementing marketing strategies within the financial services industry
• Proficiency in digital marketing tools and platforms
• Excellent communication and project management skills

What's on Offer

• Excellent exposure