Head of Brand & Corporate Communications (Regional FinTech)

PERSOL Hong Kong Limited Hong Kong
Full time Permanent On-site HK$50k - HK$90k

About the job

Unlike traditional acquisition-driven marketing roles, this senior leadership position is heavily focused on PR, corporate reputation, media relations, and thought leadership . You will work closely with executive leadership to elevate the platform's public profile, build ecosystem authority, and lead centralized communications across institutional investors, B2B partners, media, and regulators.

Key Focus Areas:

  1. PR & Media Relations: Lead regional public relations, media engagement strategy, and press announcements to build trust and authority across financial, tech, and trade media.
  2. Thought Leadership & C-Suite Profiling: Position senior leaders as industry authorities through whitepapers, keynote speaking slots, media interviews, and ecosystem engagement.
  3. Brand Strategy & Narrative Guardianship: Own the corporate brand story, ensuring a consistent tone of voice, visual identity, and messaging across all global channels.
  4. Agency Management & Modern Workflows: Direct external PR, creative, and media agencies while integrating data insights and AI-led content tools into daily operations.

What We Are Looking For:

  1. 10+ years of progressive leadership in corporate communications, PR, brand strategy, or media relations (in-house FinTech/B2B or top-tier agency).
  2. Proven track record in C-suite advisory, crisis comms, and managing agency ecosystems.
  3. Full written and spoken bilingual fluency in English and Chinese (Cantonese and Mandarin).
  4. Strong understanding of financial technology, B2B ecosystems, and regional media landscapes.