Our client is one of the leading insurance firms around the world with presence in over 20+ countries. They are looking for an experienced Marketing professional with strong experience in product marketing to join one of their marketing teams as an Assistant Manager.
This is a great opportunity to manage the end-to-end development of product marketing campaigns and get exposure to various insurance products and services.
Job duties
- Ensure timely delivery of product launch and revamp projects by making sure all associated launch materials are implemented effectively
- Work closely with cross-functional teams to create marketing materials including product brochures, videos, promotional flyers and website content within project timeline
- Main consistency between marketing materials and agreed propositions
- Coordinate with external creative agencies to develop impactful materials using user-friendly content and layout development
- Take ownership of product maintenance projects, working closely with relevant teams to update and revise materials within agreed-upon timelines
- Develop and implement high-quality promotion campaigns, including both tactical and product-specific promotions
- Coordinate and liaise with relevant teams to ensure seamless delivery of campaigns to customers and agents
Job requirements
- 10+ years of marketing experience in financial services industry especially insurance
- Good understanding of insurance products is a huge advantage
- Solid experience in developing promotional materials such as product brochures, leaflets and videos (i.e. idea generation, storyboard, content creation)
- Ability to understand customers' needs and translate technical information to customer-friendly language
- Excellent time-management and organizational skills with the ability to work in a fast-paced environment
- Proficient in both written and spoken English and Chinese
