Payment Business Manager

Job Duties: Manages BoC Pay App day-to-day activities associated with the overall success and growth Develops and manages the external and internal marketing plans that support BoC Pay user and business growth and including user engagement optimization Collaborates with internal teams by assisting with and providing strategy, direction and input towards the development of campaigns materials that support business growth Plan & implement media engagement initiatives Identifies, secures and/or ne

Bank Of China (Hong Kong) Limited - Hong Kong - Full time

Salary: Competitive

Job Duties:
  • Manages BoC Pay App day-to-day activities associated with the overall success and growth
  • Develops and manages the external and internal marketing plans that support BoC Pay user and business growth and including user engagement optimization
  • Collaborates with internal teams by assisting with and providing strategy, direction and input towards the development of campaigns materials that support business growth
  • Plan & implement media engagement initiatives
  • Identifies, secures and/or negotiates marketing opportunities that increases and maintains the share of voice of BoC Pay
  • Cultivates, manages and contributes to the success of internal cross-functional teams and relationships within User/Merchant Growth, IT, Finance, Customer Segment, Legal, senior leadership and others
  • Proactively problem solves and enhances the user experience
Knowledge & Experience:
  • 5+ years in marketing, media marketing, public relations & communications, project management and growth marketing
  • Experience in modeling and analyzing various KPIs
  • Excellent project management skills
  • Ability to proactively identify opportunities, take initiative and multi-task in a fast paced environment
  • Ability to establish and build business relationships
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