Job Description Location: Wanchai, Hong Kong In this position, you'll be based in the Wanchai office for a minimum of three days a week, with the flexibility to work from home for some of your working week. Find out more about our flexible work culture at computershare.com/flex.
We give you a world of potential We are growing our Global marketing team and we are currently recruiting for a Senior Regional Marketing Manager for the Issuer Services business. The incumbent will develop and deliver on integrated marketing plans to achieve growth objectives, enable high-quality future and current client engagement programs, and strengthen the Computershare and Georgeson brand in our Asian markets, primarily Hong Kong and China.
Based in Hong Kong, reporting to the Marketing Director, APAC, this role will partner closely with the Issuer Services leadership, relationship management, business development, sales, product, global marketing, and other key stakeholders to help establish relationships with future clients and deepen relationships with current clients, client advisors and industry associations.
A role you will love You will deliver communications, content, events and experiences through the broader APAC marketing team resources that increases awareness, builds reputation, generates demand, lifts client engagement, and enables business development. You will understand brand management strategies to support the roll out of new messaging for the Computershare brand, business unit and region. You will optimise marketing programs, tactics, and channels to best deliver on the plan and achieve growth and acquisition targets.
Some of your key responsibilities will include: - Leverage industry, audience, and Computershare knowledge to clearly articulate our value proposition and capabilities through messaging, enablement materials, presentations, events, and digital assets
- Orchestrate new service, solution, or product launch planning and execution with cross-functional teams
- Lead the plan for and execution of key industry tradeshows and conferences to drive brand perception, engage with target audiences, and create business development opportunities
- Create and edit key marketing communications, including proposals, presentations, and other client-facing content
- Understand the competitive landscape, industry trends and client needs to lead the development and delivery of messaging, positioning, and content across the client lifecycle
- Ensure productive relationships with marketing staff, supporting resources, and external agency relationships. Marketing staff can be: content, web/digital, event, creative, or other marketing specialties and may be shared resources
- Manage an annual marketing budget and accurately track purchase requisitions, PO's, receipts, and expenses to ensure transparency and deliver regular reports to business, finance, and marketing leadership.
- Analyse marketing performance data to assess effectiveness and impact and uncover critical marketing and business insights
- Effectively manage multiple stakeholders and conduct regular plan and performance results reviews with key marketing insights
- Supports the business successfully manage market structure changes
- May deploy account-based and partnership marketing strategies based on business needs
- Support the media relations team to enhance Computershare profile in the region via interviews, press releases, articles, and other media initiatives
What will you bring to the role? Holder of a Bachelor degree (marketing, strategy or management), the Senior Regional Marketing Manager will have 8+ years of financial services or fintech marketing experience, preferably in equities, with an emphasis on client acquisition and retention. Additionally, the role holder will have proven B2B marketing experience, preferably in the financial services industries, coupled with the ability to deliver unique experiences, campaigns, thought leadership and events executed with measurable success. You will have experience in high-impact marketing campaigns, programs and enablement tools that drive future and current client engagement and deliver measurable results. Additionally, you will also have experience with account-based marketing (ABM).
Other key skills required for the role include: - You are an adaptable, dynamic and results driven individual contributor, capable of working independently managing multiple projects at once with a strong ability to prioritise. The role holder will have the ability to thrive in a matrixed environment and confidently lead through influence while navigating multiple stakeholders to meet business priorities and revenue goals.
- You are a creative problem solver who can collaboratively define and drive campaign execution with a cross-functional team of stakeholders as well as "roll up your sleeves" as needed to deliver results.
- You will manage changing scope and prioritise conversations with key stakeholders to ensure tight alignment. Also timely identification of key risks and issues with mitigation plans, escalating to leadership when appropriate.
- You display excellent attention to detail, time management and critical thinking and have the ability to connect regional plans to global priorities and initiatives.
- Solid communication, presentation, and writing skills with the ability to tailor tone and themes for diverse target audiences, as well as internal senior executives. You will have the ability to influence through relationships and thrive in environments with diverse views, interests, and priorities. They will also manage changing scope and priority conversations with key stakeholders to ensure tight alignment.
- You are highly collaborative and are able to work across functional teams, matrix organizations and regions and empathetic to cultural and regional nuances and field resources.
Rewards designed for you Flexible work to help you find the best balance between work and lifestyle.
Health and wellbeing rewards that can be tailored to support you and your family.
Invest in our business by setting aside salary to purchase shares in our company, and you'll receive a company contribution as well.
Extra rewards ranging from recognition awards and team get togethers to helping you invest in your future.
And more. Ours is a welcoming and close-knit community, with experienced colleagues ready to help you grow. Our handbook will help you find out more about our rewards and life at Computershare, visit computershare.com/careers-handbook. #LI-KT1
About Us A company to be proud of We're a global leader in financial administration with over 12,000 employees across more than 22 different countries. At Computershare, it's more than just a job, our open and inclusive culture means that we will help you to grow, to move forward and make the most of our world of opportunities.
A diverse and inclusive place to work At Computershare we value diversity and welcome applications from everyone, believing that an equal and inclusive culture is key to excellent results. One of the greatest advantages for our organisation is the talent and diversity of our people and we strive to ensure all our employees have an equal opportunity to contribute their ideas, bring their personality to their work and showcase their skills. For support with accommodations or adjustments during our recruitment process please visit computershare.com/access for further information.
Computershare is an equal opportunity employer. Qualified applicants will receive consideration for employment regardless of race, color, religion, sex, sexual orientation, gender identity or expression, national or ethnic origin, age, disability, protected veteran status, or other characteristics protected by applicable law.
About the Team Our Shared Services teams support all of our business lines behind the scenes. Across the world, we have a range of specialisms that ensure the delivery of our business priorities. These include Technology, Information Security, Finance, Risk, Audit, Governance, Marketing and Communications as well as our People team. Join our strategic team and help us look after everything from creating an amazing end to end employee journey to keeping our systems safe. You'll be looking after our people, our clients and their customers, whilst maintaining our exceptional standards around the globe.