Job description A Career with Hang Seng Bank Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.
Customer Propositions and Customer Management We are currently seeking a high caliber professional to join our department as
Manager, Retail Propositions . Principal responsibilities - Assist to design, develop and strengthen value propositions for mass retail and other strategic segments and build corresponding capabilities to support the proposition pillars through customer insights
- Develop customer events, loyalty programs and partnership privileges and product offerings based on analytics insights, customer characteristics and needs to deepen customer relationship
- Manage digital projects and work with internal counterparts to ensure the deliverables are strengthening the proposition capabilities
- Plan and work with various internal stakeholders to ensure proposition campaigns are launched in a smooth and timely manner to meet its objectives.
- Design and implement customer journey across multichannel touch points for enhanced customer engagement in alignment with segment strategy for a diverse customer base
- Collaborate with key Business Units, Distributions and Functions to ensure the proposition is properly delivered to customers with most optimal approach
- Stay on top of compliance requirements in particular sales and marketing-related, competition law and fair value principles to take timely actions to mitigate relevant risk posing to the bank, where applicable
- Stay abreast of regulatory requirements to ensure all customer communications and initiatives are compliance to FIM and related policies
- Develop an expert knowledge of customer base, market trends, and competitor activities for the support of strategic direction
Requirements - University degree in Business Administration, Marketing or other relevant qualifications
- Minimum of 5 years' retail banking experience
- Solid experience in banking product, e.g. banking account, wealth management products, credit card, etc. will be a plus
- Customer-oriented with strong business acumen, communication and analytical skills
- Strong self-motivation and positive attitude with good project management and interpersonal skills
- Ability to bring divergent ideas to create new and valuable solutions
- Shown strong situation awareness, strong desire to learn and able to work in Agile environment
- Resilience to stress, able to unlock full potential and prepare for the future of work
- Proficiency in both English and Chinese
- Great sense of ownership and servicing mind-set to ensure efficient and effective customer service delivery
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