Customer Engagement Manager - Membership Program

About our client Our client is well-regarded for its strong reputation in the insurance and financial services industry. With a strong commitment to customer satisfaction, they offer a wide range of products, including life, health, and retirement plans, empowering individuals to achieve their financial goals and secure their futures. About the role You will play a vital role in driving acquisition and engagement of the membership program. Job Descriptions Initiate strategies to engage clients a

Morgan McKinley - Hong Kong - Full time

Salary: HKD50000 - HKD60000 per month

About our client

Our client is well-regarded for its strong reputation in the insurance and financial services industry. With a strong commitment to customer satisfaction, they offer a wide range of products, including life, health, and retirement plans, empowering individuals to achieve their financial goals and secure their futures.

About the role

You will play a vital role in driving acquisition and engagement of the membership program.

Job Descriptions

  • Initiate strategies to engage clients and distribution channels to drive number of members, usage and engagement
  • Craft actionable recommendations and strategic plans
  • Evaluate performance and identify opportunities for significant enhancement through in-depth data analysis
  • Stay on the cutting edge of industry trends and optimise program features and engagement tactics
  • Engage collaboratively with internal teams to ensure that our strategies and offerings are aligned company objectives

Requirements

  • Degree holder or above
  • 8+ years of experience in marketing, preferably from insurance, banking & finance, lifestyle, health & wellness, large corporations or other related industries
  • Knowledgeable in insurance business and products
  • Excellent in driving customer engagement, member acquisition and retention
  • Proactive, collaborative, fast-paced with can-do attitude
  • Excellent command in written and spoken English, Mandarin and Cantonese
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