At AIA we've started an exciting movement to create a healthier, more sustainable future for everyone. It's about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.
And as part of our marketing, distribution & partnership team, you'll play a vital part in advancing this movement. From inspiring meaningful connections with customers, partners and other stakeholders, to delivering purpose-led brand positioning and messaging, you'll be making a positive, healthy impact across all channels. You will have a unique and important part to play in helping more people live Healthier, Longer, Better Lives.
So if you believe in inspiring a better future, read on. About the Role Lead the execution of advertising campaigns to promote the unique value propositions of our products and services for AIA HK.
Roles and Responsibilities: As a Customer Marketing Manager, you will
- Lead the execution of product advertising campaigns and create content that differentiates our product from competition.
- Collaborate with various marketing agencies, including creative agencies, media agencies, design houses, event companies, production houses, and printers, to ensure their deliverables are of high-quality standards and good value.
- Ensure all communication materials comply with brand guidelines.
- Obtain stakeholder alignment and Legal and Compliance clearance for all communication materials.
- Support ad hoc projects, urgent tasks, and team adminstration.
- Accomplish projects/initiatives work within the prescribed timeline and budget.
Minimum Job Requirements: Education - University graduate preferably in Marketing or Communications focused
Experience - Minimum of 8 years' experience in Brand and Product communication, preferably with advertising agency experience and marketing experience in financial institution
Skills and Requirement - Good command of written and spoken English and Chinese
- Computer literate in MS office, Excel and Powerpoint
- Multi-tasking
- Positive, passionate, flexible, self-motivated, dynamic
- Strategic, creative and able to think out of the box
- Strong communication, negotiation and presentation skill
- Strong problem-solving skill
Others: - You are required to obtain relevant license if your job involves in regulated activities
Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.
You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.