Business Analyst

Your new company Key Responsibilities: Lead Capturing and Nurturing: Proactively convert user's input into business requirement Collaborate with stakeholders to design, implement, and optimise lead capture processes for O2O channels with a UXUI mindset Acting as a product owner of CS lead journey to define and monitor lead-nurturing strategies through digital platforms, online campaigns, and offline engagement to enhance conversion rate Project Delivery and Monitoring: Drive digital project deli

Hays - Hong Kong - Full time

Salary: Competitive

Your new company

Key Responsibilities:
  1. Lead Capturing and Nurturing: Proactively convert user's input into business requirement
  2. Collaborate with stakeholders to design, implement, and optimise lead capture processes for O2O channels with a UXUI mindset
  3. Acting as a product owner of CS lead journey to define and monitor lead-nurturing strategies through digital platforms, online campaigns, and offline engagement to enhance conversion rate
  4. Project Delivery and Monitoring: Drive digital project delivery E2E by coordinating with cross-functional teams, tracking project milestones, and ensuring adherence to timelines
  5. Manage UAT and post-implementation support


Required Skills and Competencies:
  1. Product Owner experience in the business user department is preferrable
  2. Able to create the user journey with proficiency in using UXUI tools such as Figma, Visio, draw.io etc.
  3. Project experience with CRM, campaign management system, lead management system is preferrable
  4. Insurance industry experience is a plus


Minimum Qualifications:
  1. Bachelor's degree in business administration, Information Technology, or a related field.
  2. At least 5 years of experience as a Business Analyst, preferably in the insurance, financial services, or digital transformation domain.
  3. A strong understanding of insurance industry processes, particularly in corporate solutions and agency/broker channels, is highly desirable.
  4. Experience with project management tools (e.g., Jira) and collaboration platforms (e.g., Confluence, Microsoft Teams)
  5. Proficiency in Cantonese, Mandarin, English


If you're interested in this role, please forward an up-to-date copy of your CV to alice.tong@hays.com.hk, or call us now.

If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion on your career.
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