At AIA we've started an exciting movement to create a healthier, more sustainable future for everyone. It's about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.
And as part of our marketing, distribution & partnership team, you'll play a vital part in advancing this movement. From inspiring meaningful connections with customers, partners and other stakeholders, to delivering purpose-led brand positioning and messaging, you'll be making a positive, healthy impact across all channels. You will have a unique and important part to play in helping more people live Healthier, Longer, Better Lives.
So if you believe in inspiring a better future, read on. About the Role • Oversee the company's corporate communication function for thought leadership building, corporate and business promotion and reputation management
• Help AIA sustain #1 brand awareness and consideration with distant leadership.
• Act as a key person to strategise communications assets to maximise business and brand benefits.
Roles and Responsibilities: Developing and Implementing Communication Strategies: - This includes creating and executing comprehensive communication plans to support the company's goals and objectives.
- Keeping abreast of industry trends and best practices in corporate communications.
- Ensuring that all communication activities comply with relevant laws, regulations, and ethical guidelines.
Media Relations: - Managing relationships with key media contacts, industry influencers, and stakeholders, and handling media inquiries and interviews.
Crisis Management: - Developing and implementing communication plans for crises, issues, and emergencies, and ensuring the timely and effective communication of information to stakeholders.
Brand Management: - Maintaining a consistent brand image and voice across corporate communications, ensuring alignment with the company's values and mission.
Monitoring and Analysis: - Analyzing media coverage and communication efforts to identify trends and opportunities for improvement, and making recommendations for strategy adjustments.
Team and budget management: - Leading and coaching the corporate communication team, managing communication agency partners, and allocating resources effectively
- Support the Customer and Marketing Function in projects as required
Minimum Job Requirements: - University degree holder or above, preferably in journalism, communications, PR & marketing discipline.
- Minimum 15 years of relevant experience in corporate communications and/or public and media relations. Experience in insurance industry is an advantage.
- Proven track record in leading communications and reputation management
- Demonstrate curiosity and eagerness to keep abreast of the latest market trends
- Excellent time management and project management skills
- Excellent communication and collaboration skills with internal and external stockholders.
Others: - You are required to obtain relevant license if your job involves in regulated activities
Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.
You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.