Brand Storyteller & Content Strategist (Crypto)

The Role

• Elevate the Brand Voice: Define and execute a distinctive brand narrative across all channels, ensuring consistency and resonance with institutional and retail investors.
• Master the Message: Deliver persuasive presentations and brand pitches that articulate the exchanges vision, values, and market differentiation.
• Generate Deep Insights: Leverage your understanding of crypto markets, trends, and regulatory landscapes to create authoritative, forward-thinking content.
• Craft Compelling Narratives: Develop high-impact content that translates complex crypto/financial concepts into clear, engaging stories for global audiences.

Who You Are

• Native-Level English Fluency: Exceptional written and verbal command of English is non-negotiable. Your words captivate and convince.
• Proven Financial/Crypto Acumen: Strong background in finance, economics, or blockchain/cryptocurrency. You understand market dynamics, DeFi, TradFi, and Web3 trends.
• Brand Strategy Expertise: A sharp brand sense with a portfolio showcasing your ability to build narratives that drive recognition and trust in competitive markets.
• Presentation Excellence: Confidence and polish in delivering strategic messages to stakeholders, partners, and the media.

Essentials

• 5+ years in content strategy, brand communications, or financial/crypto journalism.
• Portfolio demonstrating exceptional writing, brand campaigns, and presentation decks.
• Deep understanding of cryptocurrency markets, blockchain technology, and regulatory landscapes.
• Bachelors degree in Finance, Economics, Communications, Journalism, or a related field.