Senior Content Marketing Manager (Regional) - Finance

Responsibilities: Content Creation: Develop high-impact content to enhance brand visibility, provide editorial support for regional marketing and communications, and coordinate media initiatives. Multimedia Strategy: Lead the creation and execution of multimedia content strategies, overseeing projects from concept to completion in collaboration with internal teams. Corporate Communications: Implement corporate communication strategies for the Asia and Japan (AxJ) region, fostering relationships

Morgan McKinley - Hong Kong - Full time

Salary: Competitive

Responsibilities:
  • Content Creation: Develop high-impact content to enhance brand visibility, provide editorial support for regional marketing and communications, and coordinate media initiatives.
  • Multimedia Strategy: Lead the creation and execution of multimedia content strategies, overseeing projects from concept to completion in collaboration with internal teams.
  • Corporate Communications: Implement corporate communication strategies for the Asia and Japan (AxJ) region, fostering relationships with media and key financial journalists.
  • Event Support: Assist with regional and local events (both internal and external), manage social media platforms (e.g., LinkedIn, YouTube), and perform various administrative tasks.
  • Award Management: Oversee the pitching and management of awards for the region.
  • Industry Analysis: Stay informed about industry trends, analyze content performance, and align strategies with organizational objectives.
  • Entry-Level Consideration: Candidates with less experience may be considered for the Assistant Vice President (AVP) level.
Requirements:
  • Professional Experience: Minimum of 10 years of experience in media and communications within the financial industry, preferably in asset management.
  • Communication Skills: Excellent command of English, both oral and written; proficiency in a second language is preferred.
  • Social Media and Video Production: Solid experience in managing corporate social media platforms and familiarity with video production tools (e.g., Adobe Premiere Pro, Oktopost).
  • Corporate Communications Expertise: Extensive experience in corporate communications, including strong media relations across local and regional outlets and a comprehensive understanding of media operations.
  • Industry Knowledge: Good understanding of the investment management sector, including investment products, client segments, and the competitive landscape.
  • Independent Work: Ability to operate independently and manage responsibilities as a one-person team supporting the AxJ region.
  • Event Planning Experience: Hands-on experience in event planning and/or virtual events (e.g., live webcasts).
  • Licensing: SFC license is a plus.


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