Key Responsibilities:
- Develop, implement, and manage integrated marketing and communication plans aligned with corporate goals
- Oversee all external and internal communication channels, including digital media, press releases, events, and collateral
- Collaborate with senior management to craft messaging that enhances brand reputation and market positioning
- Monitor and analyze campaign effectiveness to optimize impact and ROI
- Manage relationships with media, agencies, and external partners
- Lead a team or coordinate with cross-functional departments to ensure consistent messaging and brand integrity
- Stay abreast of industry trends, market developments, and regulatory requirements affecting communications
Candidate Profile:
- Bachelor's degree in Marketing, Communications, Business or related fields
- Minimum 5 years of experience in marketing or communications, preferably within financial services or banking
- Strong understanding of marketing principles, brand management, and digital communication
- Excellent written and verbal communication skills in English; additional languages a plus
- Proven ability to manage complex projects and multiple stakeholders with strong organizational skills
- Analytical mindset with experience using data to guide marketing decisions
- Leadership experience and ability to work collaboratively at all levels
