Company Overview: Our client, an US asset manager is looking a channel marketing director to join the team
- Collaborate with subject matter experts, investment professionals, and sales teams to produce high-quality, insightful, and differentiated educational content tailored for institutional audiences.
- Work with channel marketing teams to develop strategic content that effectively communicates the firms capabilities to institutional investors across the APAC region.
- Partner with digital and design teams to deliver content in engaging and visually compelling formats, enhancing audience interaction across web, social media, and other digital platforms.
- Lead the creation and management of content assets, including white papers, website copy, social media posts, and digital advertisements.
- Oversee sponsorships with prominent industry organizations and coordinate participation in high-impact local events to strengthen brand visibility, showcase cross-asset class expertise, and support sales prospecting efforts.
- Contribute to the execution of global marketing strategies by integrating earned and paid media, events, and sponsorships into cohesive campaigns.
Requirements: - Bachelors degree with at least 7 years of marketing experience, specifically focused on the institutional client segment.
- Strong written and verbal communication skills in both English and Mandarin.
- In-depth knowledge of investment concepts across various asset classes—including equities, fixed income, quantitative strategies, real estate, credit, and ESG—and the ability to translate complex ideas into accessible and engaging content for institutional audiences
Rewards: - International platform with extensive exposure
- If you're interested in this role, please click 'apply now'. Alternatively, for a confidential discussion on this role or to find out more opportunities in Financial Services Front Office, please contact Suzanne Tsang at tsang@wilsonhr.com or call at 3589-6834/ whatsapp message at +852 9662-3563
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