APAC Marketing Manager - IBank, 12-month contract

Your new company A leading global bank is looking for an APAC Marketing Manager to join their team. Your new role Design, build, and implement creative, results-driven marketing strategies Boost client interactions via fresh and engaging promotional efforts. Roll out campaigns spanning multiple regions, audiences, and platforms for optimal reach and effect. Leverage various data sources to refine and enhance initiatives on the fly. Drive the rollout of institutional projects across diverse mediu

Hays - Mongkok, Hong Kong - Full time

Salary: HKD65000.0 - HKD85000.0 per hour

Your new company

A leading global bank is looking for an APAC Marketing Manager to join their team.

Your new role

  • Design, build, and implement creative, results-driven marketing strategies
  • Boost client interactions via fresh and engaging promotional efforts.
  • Roll out campaigns spanning multiple regions, audiences, and platforms for optimal reach and effect.
  • Leverage various data sources to refine and enhance initiatives on the fly.
  • Drive the rollout of institutional projects across diverse mediums by partnering with international and worldwide colleagues in areas like PR, gatherings, and customer-oriented operations.
  • Track, document, and oversee marketing efforts, handle necessary clearances, and maintain adherence in a tightening regulatory environment.
  • Guide and make effective use of the area-wide marketing group and collaborators (both in-house and outside).
  • Nurture connections with regional contacts at every tier.
  • Sync with international marketing peers to share resources and collaborate on promotional drives and efforts.
  • Promote successfully while adhering to risk controls, regulatory standards, and streamlined processes.

What you'll need to succeed

  • 8 years in comprehensive marketing roles, demonstrating proven success within a top-tier international finance or investment company.
  • Bachelor's degree holder or above
  • Proficiency in English, essential for a regional position.
  • In-depth knowledge of B2B strategies (including positioning, messaging, brand development, promotions, online channels, and events), paired with analytical and technical skills in international finance.
  • Demonstrated ability to oversee budgets and coordinate integrated initiatives with key business partners, event coordinators, and comms specialists, familiar with major APAC centers.
  • Exceptional relationship-building abilities, articulate expression, and persuasive influence skills.
  • Capable of thriving in a dynamic, cross-functional environment, fostering alignment and upholding international guidelines.
  • Proficiency in executing marketing initiatives/programs emphasizing digital elements, with consistent performance evaluation and oversight.
  • Background in producing content-focused campaigns (e.g., industry analyses) via diverse formats like videos and web platforms.

What you'll get in return

  • Attractive package
  • Renewable contract
  • Excellent brand

What you need to do now

If you're interested in this role, click 'apply now' to continue forwarding an up-to-date copy of your CV, or Contact Charmaine Wong via email charmaine.wong@hays.com.hk

23457670
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