- Impactful Role
- Leadership Position
About Our Client Our client is an global international bank who is now recruiting a Head of CIB Marketing. This is a senior leadership role, leading a team and working with senior business stakeholders. This is a great opportunity for candidates with strong CIB experience to take on this critical role.
Job Description As the Head of CIB Marketing, your main responsibilities will include:
- Lead the strategy development and execution of marketing plans for Hong Kong and Greater Bay Area region.
- Provide strategic solutions to strengthen client retention, enhance relationships, and position the Bank competitively in the market.
- Create thought leader strategy and work closely and develop key partnerships with media, key sponsorship platforms and business chambers etc.
- Be responsible in monitoring activity results, ensuring ROI is measured and can provide a basis for informing future marketing decision making
- Track and analyse competitors' marketing activities and present findings and recommend any strategic realignments required.
The Successful Applicant A successful Head of CIB Marketing should have:
- At least 15 years of marketing leadership experience and a successful track record in CIB marketing.
- Strong people leadership experience, ability to coach and motivate an experienced team.
- Strong analytical skills to evaluate campaign performance and identify areas for improvement.
- Outstanding communication and stakeholder management skills.
- A strategic mindset with the ability to translate business goals into actionable marketing plans.
- Must be fluent in English and Cantonese.
What's on Offer - Opportunities to lead and shape marketing strategies within a large organization in the financial services industry.
- A professional and collaborative work environment.
- An impactful leadership role.