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Head of Communications, Media Relation - Private Bank

Key Responsibilities: Develop and implement a comprehensive regional PR and media strategy to enhance brand visibility, awareness, and influence across key Asian markets. Build and maintain strong, productive relationships with journalists and media partners in Hong Kong, Singapore, and the region. Create compelling narratives and high-quality content, including press releases, thought leadership articles, client communications, webpages, brochures, social media posts, and marketing materials. E

Morgan McKinley - Hong Kong - Full time

Salary: HK$91k -100k pm

Key Responsibilities:
  • Develop and implement a comprehensive regional PR and media strategy to enhance brand visibility, awareness, and influence across key Asian markets.
  • Build and maintain strong, productive relationships with journalists and media partners in Hong Kong, Singapore, and the region.
  • Create compelling narratives and high-quality content, including press releases, thought leadership articles, client communications, webpages, brochures, social media posts, and marketing materials.
  • Ensure consistent and professional representation of the brand across all channels (print, digital, and collateral).
  • Lead the regional awards strategy, including nominations and submissions, working closely with business teams to secure prestigious industry recognitions.
  • Monitor media coverage and campaign effectiveness, providing regular performance reports and actionable insights to senior stakeholders.
  • Proactively manage reputational risks through effective issues management and coordinated crisis response.
  • Support the planning and execution of high-quality client events and staff engagement initiatives to strengthen relationships and reinforce brand positioning.
Requirements / Competencies:
  • Minimum 10 years of relevant experience in communications and media relations, ideally within the financial services industry (banking, private banking, or asset management).
  • Proven track record in developing and executing successful media and PR campaigns in Asia, particularly Hong Kong and Singapore.
  • Strong existing media network and relationships in Hong Kong and Singapore.
  • Excellent command of spoken and written English and Cantonese; proficiency in Mandarin and written Chinese (Traditional & Simplified) is a strong advantage.
  • Solid experience in event management and client/staff engagement activities.
  • Highly motivated self-starter with strong interpersonal and stakeholder management skills.
  • Excellent organisational and multitasking abilities with high attention to detail.
  • Ability to work independently as well as collaboratively within a regional, cross-geography team.
  • Proficiency in Microsoft Office applications, particularly PowerPoint and Excel.


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